Many international companies, some of which have been active on the Russian market for decades, are now looking for other investment locations in the region. The focus is also on Kazakhstan, which explicitly offers itself as an alternative investment and production location. There are several reasons in favor of Kazakhstan as an alternative location. Membership in the Eurasian Economic Union (EAEU) means there is free movement of people, goods and services with Armenia, Belarus, Kyrgyzstan and Russia. In addition, the geographical location offers the opportunity to develop emerging markets in Central Asia, above all Uzbekistan.